If you love wine then you deserve to know more about it.

The highly anticipated, Wine Folly: Magnum Edition: The Master Guide, is coming! Ships September 2018.


(Don’t delay! On launch, our first book sold out in 24 hours!)

Collector’s Edition Box

This exclusive offering includes the Wine Folly: Magnum Edition and a selection of our favorite wine tools. $149 shipped.


A major upgrade.

Since the first edition, we rebuilt Wine Folly from the ground up – with over 2x the content. This is your quick reference guide to wine, whether you’re just getting started or an industry professional.

Take a look inside…

Actionable techniques on how to taste and develop your palate.

Tools and exercises to fundamentally grasp the concepts to pairing food and wine.

A more complete reference guide including 100 wine profiles, 35 regional wine maps, 246 regional wine profiles, hundreds of wine terms and classifications, and much, much more.

What they said about the first book..

You can learn so much in such a short amount of time.

Raquel Walker

I can honestly say your book changed the way I thought about wine. And, having gone through several wine education courses now, I can also say that your style of presenting information is exponentially more effective and engaging.

Allison Bryan
New York City

Thank you, thank you, thank you for making this beautiful, well written and easily digestible book. Every restaurant in America should buy it for their staff.

William Moriarty
The Barbara Lynch Collective, Boston

There is only one explanation for the quality of this important work: that it is a labor of love by a team wholeheartedly dedicated to the masses’ better enjoyment of wine through elevated knowledge of its art and science.

Adam Churvis

Available Nationwide

SHOW MESee the limited edition collector’s box set.

To preorder the book for $35 click one of the links below:

The ultimate wine gift.

The collector’s edition of Wine Folly Magnum Edition includes the best and most essential wine accessories. Each box is hand numbered and only a limited number will be made.


What’s Included

The hardcover second edition of Wine Folly: Magnum Edition: The Master Guide.

A custom-etched universal crystal wine glass. Made in Austria. (18.25 oz / 540 ml)

A custom-designed oversized microfiber wine glass polishing cloth. Printed with glass compendium. (22 x 28 inches)

A custom-designed wine tasting journal for 80 wines. Printed on FSC Certified paper. (100 gsm weight paper)

A custom-imprinted double-action sommelier’s wine opener. Designed by the winemaker at Clos de Coutale in Southern France.

Additional Bonus Items

Wine & Food Pairing Exercise (download)

Wine & Cheese Party Kit (download)

Comparative Tasting Kit (download)

Printable Tasting Mats (download)

Satin Bookmark

Box Set Preorder Sale Price


Free shipping worldwide.


About The Authors

Wine Folly: Magnum Edition: The Master Guide was written by Madeline Puckette and Justin Hammack. Madeline Puckette is a sommelier, designer, and author. Justin Hammack is a digital strategist and entrepreneur.

That said, this book wouldn’t have been possible without the help of a passionate team!

  • Illustrations, infographics, and maps were created by Madeline Puckette and Federica Fragapane.
  • Expert editors included Hilary Larsen, Kanchan Schindlauer, and Haley Mercedes.
  • Additional data and editing work was provided by Mark Craig and Vincent Rendoni.
  • Business development and analysis by Ben Andrews.
  • Cover art by Nick Misani.

International Editions Are Coming!

We have confirmation that Wine Folly: Magnum Edition will be published in the following languages:

British English: Michael Josephrelease October 4, 2018
Dutch: Karakter Uitgeversrelease November 15, 2018
Chinese: (complex – Taiwan, Hong Kong, Macau) Cube Pressrelease TBD
Italian: Vallardirelease TBD
Japanese: NihonbungeishaOctober 2019