🎉 Wine Folly+ Now Available 👉
Wine Folly LogoWine Folly Logo in Red

for teams

5 out of 5 starsTrusted by Whole Foods and 20,000+ students

Train your team.

Easy, fun, surprisingly deep. Wine education your whole team will actually finish. Wow customers, earn the upsell, taught by a Master of Wine.

  • assignable seats
  • lifetime access
  • shareable certificate

30-day money-back guarantee · invoice or card

how it works

Rollout in three steps.

  1. Step 01

    Pick the courses

    Start with Wine 101 for onboarding, layer regional 101s for the wines your team actually sells, add Wine 201 for the path to certification.

  2. Step 02

    Buy seats in bulk

    Bulk pricing scales with team size. Typical orders save 35–50% off list. Pay by card or by invoice.

  3. Step 03

    Assign by email

    Send seat invitations to staff. Lifetime access on every seat, so the training compounds as your team grows.

for your team

Built for the trade.

  • for the floor

    Restaurants & Hotels

    Wine 101 for onboarding, regional 101s for the list. Every shift on the same curriculum, with faster ramp and bigger by-the-glass attach.

    build a quote →
  • for the field

    Distributors & Sales Teams

    Reps walk in with the same vocabulary their buyers learn from. Credibility on the first call, bigger orders over time.

    build a quote →
  • for the shelf

    Wine Retailers

    Wine 101 plus regional 101s for what you stock. Longer conversations, bigger tickets. Trusted by Whole Foods and independents.

    build a quote →
  • for the classroom

    Schools & Education

    Wine 101 to Wine 201 as a complete program. Shareable certifications students can post, map sets for the classroom.

    build a quote →

certification

Certificates worth posting.

Wine 201 is more rigorous than WSET Level 2. Taught by a Master of Wine, with the same curriculum 20,000+ consumer students have completed. Your team gets credibility they can show. You get a retention story your competitors can't match.

  • Master of Wine-led curriculum, identical to the consumer course
  • Shareable certificate on completion, personalized, LinkedIn-ready
  • Lifetime access per seat, so staff keep the training when they grow with you
Wine Folly course certificate

catalog

What you can stock up on.

  • Courses

    Wine Folly Courses

    Bulk seat codes with lifetime access. Wine 101 ($99) anchors onboarding, Wine 201 ($449) closes with certification, and regional 101s ($99 each) round out the wines your team actually pours. Bundles available for the full curriculum.

    Browse all courses →
  • Companion app

    Wine Folly+ for teams

    Annual seat licenses for the Wine Folly+ app. Digital maps and tasting tools your team can keep open during service. Per-seat pricing and admin tooling are in active rollout. Reach out and we'll size it to your team.

    About Wine Folly+ →
  • Printed

    Tools & Gifts

    The same tools that built our retail line, now available wholesale. Aroma Charts and Placemats live on the bar; Maps Book and Complete Map Set work as classroom assets or premium client gifts.

    Shop tools & gifts →

Bulk: 35% off (5–49 seats) · 42% off (50–249) · 50% off (250+) · printed goods up to 45% off

pricing

Build your team's program.

Pick your seats and your courses. Live total, real bulk tiers.

Flagship courses

Regional 101s ($99/seat)

Regional 201s ($349/seat)

Total seats: 0 · add 5 more for 35% bulk

Add-ons

faq

Questions buyers usually ask first.