Press Update: Wine Descriptor Poster

For those of you who’ve purchased our wine posters in the past, here’s a sneak peek at our most recent design going to press. If you’ve ordered one, they are only a few days away from shipment!

Press Check!

Being present at the press check is very important to make sure the color, quality and all the content in the poster is perfect. See this poster as it comes to life.

Madeline finalizes Wine Descriptions poster


Inspecting the UV coating and paper at the press check

The Wine Descriptions Chart

This poster is designed to decode all the quirky language that wine writers use to talk about a wine. From the hilarious, “Cat’s Pee”, to the more bizarre term “Cliff-Edge”, find out what the most common wine words really mean.

See Poster

The press operator shows us the color correction guide


A Heidelberg press


Press in operation (slow-mo then regular speed)